If you are interested in the other products' name of Tokyo Gas, I recommend you to check the site.
Thursday, November 8, 2012
Blog#10: The advertising of Tokyo Gas
Hello, I'm Akari! I'd like to introduce the advertising of Tokyo Gas Company. Do you know the catch phrase of Tokyo Gas? It is ガスパッチョ. It means ガスで、パッと明るく、チョッといい未来, in English, gas makes a room bright and a little good future. Then have you seen the CM of Tokyo Gas? Tokyo Gas has some kinds of CM, but the most impressive CM for me is Tokyo Gas story series. The CM is a love story of four men and women and I always want to watch the next CM. The name of products is easy to remember, too. For example, one of the most famous products is ピピッとコンロ. Its formal name is ピピッ! とできちゃうピピッとコンロ. It seems to express a high functional and developed gas ring. I think the advertising of Tokyo Gas is devised to impress us and the strategy is a great success!
If you are interested in the other products' name of Tokyo Gas, I recommend you to check the site.
If you are interested in the other products' name of Tokyo Gas, I recommend you to check the site.
Subscribe to:
Post Comments (Atom)
Hi I'm Megumi. I like it too. Because it's like a series of romance drama!!
ReplyDeleteHi,I'm Moe.I like the catch phrase,"ガスパッチョ”because it's easy to remember and it sounds cute. However, I didn't know the meaning.The meaning is also nice.
ReplyDeleteHi, this is Masako. I know the CM and phrase, and I like the series of CM because it's interesting. I can see them on the train almost everyday, so I have strong impression for them. I want the CM to continue.
ReplyDeleteHi! I'm Tomoko. When I saw it for the first time, I thought it was interesting. Because we can show our daily life. And in the CM, the fire of the portable cooking stove is described like fire of passion. It is the attractive point of this CM.
ReplyDelete