Hi,I'm Moe.Today, I'll introduce the advertising of Kappa Ebisen.The snack food is produced by calbee company. I think almost all of you have eaten it, and seen the package design which is drawned a picture of big shrimp. The package is very impressive with the red color.
In addition to the impressive package, I think you have listen to the advertisisng phrase, ”やめられない とまらない かっぱえびせん” which is sung with a music we can commit to memory easily. After we listened to the music, we can't forget the phrase, and when we go to a shop, we will catch sight of the big shrimp'spackage, and will think to buy it.
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ReplyDeleteHi! I'm Tomoko.I have never eaten "Kappa Ebisen", because I'm not good at eating shrimps. But I know this catch copy. This catch copy stay in my head. I think the reason is this catch copy is very rhythmical, so many children like this CM.
ReplyDeleteHi, I'm Megumi. As you say,The song is easy to sing so many people can remember かっぱえびせん！！ I sometimes sing the song unconsciously!!
ReplyDeleteHello, I'm Masako. I like this product and this CM very much! The song is so interesting, and it's easy to remember. Kappa Ebisen become bestseller because of the, I think.
ReplyDeleteHi, I'm Akari. I think the catch phrase is appropriate because I can't stop eating them when I start to eat! Also, the package is stand out in the supermarchet because of the bright red color!
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